Spammers seem to travel in packs — or at least steal a lot of ideas from each other. In the last week and a half or so, I’ve gotten emails from the following women, all promising to share their fast, easy weight-loss secrets:
- Rachel Ray (who apparently forgot that she spells her first name “Rachael” in the excitement of the moment)
- Jessica Alba
- Pamela Anderson
- Oprah Winfrey
- Natalie Portman
- Reese Witherspoon
- Salma Hayak
Conspicuous by their absence from this list are women who have actually endorsed weight-loss programs, like Kirstie Alley, Valerie Bertinelli, Jennifer Hudson, and Jessica Simpson.
I’m sure the marketing geniuses behind these campaigns are looking carefully at the relative success of the various names. Do you think it’s Oprah, with her long, long history of struggle with her weight? Or the unattractively scrawny (to me, anyway) Madonna? Or the friendly and relatable Rachael Ray?